Women, Laid-Off Execs Turn Away From Job-Hunting To Start Their Own Businesses
Newsday - Business
September 12, 2014 - Carrie Mason-Draffen WWR
Diane Eschenbach, a Rego Park, Queens-based business-startup specialist, said that with so many software apps available, home-based businesses can easily set up their own basic websites rather than paying someone to do so. And business owners can limit market-research expenses by testing the waters on social media, she said.
“It used to take many startups many years to break into an industry and to get a chunk of the market,” she said. “With the Internet everyone has an equal playing field.”
Short Horizon, Part 2: Fast Track Your Business
August 6, 2014 - Eilene Zimmerman
Start by looking at industry trends, which can inform your decisions about the kind of business you want to start, says Diane Eschenbach, 57, a marketing strategist and founder of DE Marketing Consultants in New York City. Eschenbach says the businesses that grow fastest are those that follow trends. “If you want to grow quickly, look at .......
16 Experts Share How They Promote Their Business Using Facebook
August 1, 2014 - IVANA ZUBER
For one of the groups I work with, the Institutes for the Achievement of Human Potential, it (IAHP FACEBOOK) allows them to post activities from their locations all over the world. The parents post the progress of their brain injured children in all languages. Every time another class is completed the group photo goes up on the site. It truly is amazing and inspiring and allows them to keep in touch across the globe (https://www.facebook.com/TheBrainGrowsByUse)
By Sarita Harbour, Business News Daily Contributor | June 11, 2014
Many new business ideas well-suited for retirees harness the power of the Internet, as long as you don't let technology intimidate you.
"Online businesses are truly some of the best types of businesses for people over 50, but they need to get over their fears," said Diane Eschenbach, owner of startup consultancy firm DE Consultants and author of "How to Quickly Start a Business Online."
One simple new business option involves researching and compiling information on websites.
"One of my favorite types of online businesses for the 'post-50 group' is curation sites," said Eschenbach.
As people get older, the time invested in activities (such as a new business venture) becomes very important, said Eschenbach. She is a big fan of the idea of retirees learning to use technology because of the time saved by automated programs, but she stresses the importance of choosing a business you enjoy.
"The key to a great retirement is doing what you love and finding a way to monetize it quickly," said Eschenbach.
Originally published on Business News Daily.
How to Get a Job at the Next WhatsApp - Career Advice Monster.com
By Catherine Conlan
“One of the first things you will want to do is to follow the startup community online,” says startup specialist Diane Eschenbach. “You can read blog posts about ...
How to get a job at the next WhatsApp - NY Daily News
Mar 5, 2014 - “One of the first things you will want to do is to follow the startup community online,” says startup specialist Diane Eschenbach. “You can read .